Salesforce is a cloud-based customer success platform. Marketing Cloud helps marketers deliver the right message at the right time – on any channel.
- Personalize your email marketing at scale – Build and manage any kind of email campaign. Automate your marketing to scale your capabilities and reach customers with relevant messaging.
- Mobile Messaging – Use SMS, MMS, push notifications, and group messaging to reach customers anytime, anywhere. Go cross-channel and extend your digital marketing strategy by adding mobile to email and social campaigns.
- Exceptional social experiences – Connect socially to marketing, sales, and service with social media marketing tools. Listen, engage, publish, and analyze data from over a billion sources, and automate social workflow.
- Manage ads that win – Activate your customer data to power all digital advertising and manage ad campaigns. Enhance new customer acquisition, re-engage inactive customers, and align advertising with every channel.
- Cross-Channel Journeys – Create 1-to-1 customer journeys across email, mobile, social, ads, and the web. Connect experiences across marketing, sales, service, and every customer touchpoint.
- Predict the right content on the web – Create landing pages. Track visitor behavior, deliver personalized web content and trigger emails in real time. Increase conversions, click-through rates, and order values.
- Align marketing and sales to drive results – Use marketing to stock your pipeline with high-quality leads.